Articles on: Getting started

About the Email Tracking feature

Email Tracking is a unique feature that other digital download apps don’t have on Shopify.


You can find this feature on the “Order” pages. If you go to the app > go to “Orders” > click on an order > scroll down to Email Tracking.


What plan do I need?


You will need the Growth plan or higher to unlock Email Tracking.


Reasons why it’s helpful


Some reasons why Email Tracking is helpful are:


  • Some customers claim they have not received the email and go to their bank to file a chargeback saying they have not received the products.
  • Understand how customers interact with your emails.
  • Increases trust and professionalism
  • Improves your overall brand


About Email Tracking


This gives you the ability to see:


  • If your customer has opened the email
  • If the email has bounced
  • Type of email that was sent
  • If there was an email sent


Note: Email tracking takes about 5 minutes to update on the order page. This is due to the email system updating and sending us the data.



Types of emails



Updated on: 28/03/2025

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